Kevin Willett explains why you shouldn’t be afraid to ask for what you want in business.

Yesterday I was going through some of my social media connections and I came across a guy that I wanted to invite to attend some of our New England B2B Networking events. But I have to be honest, I said to myself this guy is really busy and successful, there is no way he would want to attend my events. I started to go past his name on the list when I caught myself and said ‘why are you deciding what he wants to do? Why don’t you invite him and see what happens?’ I think you all know how this ends. I sent him an email and five minutes later he responding saying that he had heard great things about my group he was wondering why I hadn’t invited him. I almost missed out on this potential client because I was afraid they would say no or not even bother to respond. I see this happen all the time. My friends say ‘I would love to have company X as a client’. When I ask them if they have ever reached, out they give me a bunch of reasons why company X wouldn’t do business with them. Honestly, I always laugh and say with that attitude you are correct they won’t do business with you.

So next time you are tempted to not ask for something you want, I want you to say to yourself ‘what is the worst thing that can happen if I ask them?’

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Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events.