Kevin Willett says no matter the viewers, we all build our businesses one client at a time.
I always talk about one of the best ways to market yourself is by using short videos. I love FB live. I love using Zoom to interview clients in my short 3 Questions With promotions. Videos are great! But what if nobody is watching? I try and do a FB live business networking tip video every morning. One day this week I had over seven hundred viewers. The next day I had fifty. But you know what, that’s OK. That day I got a client out of it!
Using videos allows prospective clients to connect with you. They can see your personality and learn more about your business before making that initial phone call or connection. It’s easy to get discouraged when doing videos. We all want to be a viral superstar. Maybe that will happen and maybe it won’t. You may be tempted to give up, but remember you are building your brand and that is important. Some videos will be more popular than others. The number of viewers is not as important as who is viewing and just maybe you will get a new client out of it. Isn’t that the main goal?
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Kevin Willett is the Author of One Connection How you can grow your business (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon