Can You Un-Ghost Someone?

Kevin Willett says not to ghost in the first place!

The other day I received a message from someone who saw a business video I recently did about ghosting. The person stated that he had ghosted me in the past. At the time he did not think he had a need for my services, and he didn’t see value in starting a business relationship. Fast forward a couple of years and his thoughts have changed. Although the video I did was not about him, he was someone who ghosted me (Ghosting is when someone says they are interested in doing business with you but then never returns your calls or emails). Now he wanted to chat about working together. My first thought was, no thank you! But, you know what, what does that accomplish? Maybe he has changed, maybe he is sincere this time. So, I agreed to chat. I made it clear though that ghosting is not good for his business. Honesty is always a winner. So, if you do not want to do business, be honest and say so. If you do not want to receive email updates or invitations to events, just say so! That way, if things don’t work out and you call me again in two years, my first thought won’t be NO THANK YOU. Now we are chatting, he is going to try an event or two and we’ll see if we can help each other. I guess that means he is un-ghosted. 😊

Watch my YouTube Channel  for more on this and other Business Networking Tips

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events

How To Nurture Business Relationships

Kevin Willett knows many ways to help build and maintain new business connections

I see people struggle with business relationships all the time. When you connect with someone new, you don’t want to seem overbearing or aloof. What is the best way to get to Know, Like and Trust with this new connection? My first piece of advice is to provide value to your new contact. How do you do that? I try to introduce my new contact to some of my old ones. People I think may be able to do business together or help each other out. Secondly, if you see an article or story that you think may help your new connection, let them know about it. Tell them where you saw it or send them a copy. Thirdly, ask to do a video interview with your new connection. You can record the zoom and show it to your friends to let them virtually meet your new contact. Maybe they will connect and do business together. Fourth, I like to share pictures on social media. Post a picture and tag the other person and their business pages. People seeing your post can click on any links you provide and check out the new person for themselves. These are simple ways to add value and show connections you appreciate and want to grow with them. No sales pitches, no pressure, just a slow build to help this person become comfortable with doing business with you and your connections. Of course, always follow up, keep in touch, do what you say you will in a timely manner are also standard ways to build that business relationship.

Watch my YouTube Channel  for more on this and other Business Networking Tips

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events

Smile And Say You’re Welcome

Kevin Willett says keep it two sided and it will strengthen the relationship.

I have a hard time accepting compliments. I honestly feel it is my job to help people. So, when I receive a compliment, I respond with the typical “no worries” “no big deal” “no problem”. I don’t like those responses. They make it sound like I am doing you a favor. When I am helping someone, I feel it is more of a privilege than a favor. So, a better response to your compliment or thanks would be “I am happy to help. It feels great to help a friend” I want to make people feel like they are helping me as much as I am helping them. When you trust me enough to help you solve something or work through a business issue, it really does make me feel good. Sometimes those common responses can feel dismissive and make the other person feel like they were bothering you. Keep it two sided and it will strengthen the relationship.

Watch my YouTube Channel  for more on this and other Business Networking Tips

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events

Hug or No Hug

Kevin Willett says the hugging culture is nice, but in business there is a time and place for it.

I tend to hug everyone I meet, and I have learned it is not a great idea. There are people who simply do not want to be hugged. It is a horrible feeling when you hug someone, and you feel their whole body get tight and you know they are saying ‘why is this guy hugging me’. Please be cautious of this because it may be costing you business.

I read an article recently that suggested that you let the lady take the lead when it comes to hugging. I am not sure I agree with that, because I have a lot of male friends that really don’t like being hugged, by a male or female.

If you are not sure if you should hug someone or not, then the answer is you shouldn’t. I ended up in a weird situation recently. I had a woman asked me why I did not hug her. She noticed I hugged two other women in her industry, so her conclusion was that I liked them better than her.  I must admit that floored me. I did not realize the message I was sending her.

Hugging people in a business setting can be very confusing. It is much easier to simply shake hands to make sure that you are not sending the wrong message.

Watch my YouTube Channel  for more on this and other Business Networking Tips

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events

I Think You Are Cool

Kevin Willett says that similar traits in personality make for great business partners

Last week I texted one of my friends to tell her that I wanted to introduce her to someone. When she asked why, I explained that they are focusing on the same types of clients and I think that both of them are cool.

People never seem to know how to respond when I tell them that they are cool or that they ‘get it’. Coolness plays a big role in what I do and people often miss this concept.

Let me give you an example, just because you are a realtor and I am a mortgage person does not mean we will automatically do business together. We have to have some type of connection for us to want to do business together. When possible we do business with people we like. I try to connect you with people I think you would like, might get along with, or could be friends with. If I think you are both cool, then that is a match! 🙂 So now you know my secret sauce for connecting people.

Is there someone I know that you want to meet? Send me a message and I will do my best to connect you with them.

Watch my YouTube Channel  for more on this and other Business Networking Tips

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events

Summer Time Networking

Kevin Willett believes vacation time is needed, but not the whole summer!

I find that many people take the summer off from networking. I may be biased because I do run two networking groups, but I will do my best to convince you that it is a really bad idea. If you disappear for three or four months it is only natural that people may believe that you went out of business, especially if you are a new business owner. Also you have been working really hard to build relationships through networking and when you take months off from events it can feel like you are starting over again. I suggest that you find time to attend one or two events per month that you really like and find valuable to keep your name out there. If you find that you simply cannot attend events please make sure you are staying in touch with your connections through your newsletter or by emailing them.

Watch my YouTube Channel  for more on this and other Business Networking Tips

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events

Are You Really All Set?

Kevin Willett reminds you that the person you are speaking with may not be a potential client , but may have connections that could be.

My friend tried to start a conversation this week with one of his referral partners at a networking event and the person told him ‘thanks, but I am all set. I am happy with the person I am working with’. We all have business relationships that we are happy with, but when you say you are all set, it hurts your chance to develop a referral relationship with the person you are speaking with. This happens all the time.

Rather than just saying I am all set, how about saying something like ‘that is not a match for me, but tell me more about what you are doing in case I meet someone who needs your services’. This simple approach will help you to build a relationship with that person.

It is important to remember that when we are networking we are selling through the person, not to them. Using myself as an example, I don’t have a lot of needs but I do have a good size network of people that I can introduce you to.

I have many friends who are not members of my networking group, but they have introduced me to many people who have become clients. Please give some thoughts to this next time you are tempted to say I am all set.

Watch my YouTube Channel  for more on this and other Business Networking Tips

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events.

Will You Marry Me?

Kevin Willett reminds you not to skip the initial phases of building your business relationships.

If a stranger walked up to you and asked you to marry them, I am guessing that you would say no, simply because you do not know anything about them, they are a stranger. Most people would not walk up to a stranger and ask them to get married.

However, many of us do this in business all the time. We connect with someone on social media and then immediately ask them to do business with us, skipping the whole building a relationship part and the getting them to know, like and trust us.

Last week I had a person connect with me on social media. I asked them if they would like to attend networking events and they said they were not interested. I asked them why they chose to connect with me and they laughed and said ‘you know it’s a numbers game, you need to connect with everyone hoping that they will need your goods or services’. I emailed them back and asked how this approach was working for them and of course they said badly. Please remember for the most part you cannot skip the whole know like and trust part of the relationship. This is extremely important!

Social media has been awesome for me. It has allowed me to grow the attendance at my networking events and make great connections. I have noticed that my relationships grow stronger after I have met people a few times and worked on building a rapport with them.

So please remember that it takes time to build relationships. Try to do your best to strengthen your online relationships by actually meeting the person in real life. Let them get to know, like and trust you and you might be surprised by how it changes your business.

Watch my YouTube Channel  for more on this and other Business Networking Tips

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events.

Do You Still Need Business Cards?

Kevin Willett says that business cards are not out of style in today’s online universe

Do you still need business cards? The short answer is yes, you do.

I am seeing many people request that you just connect with them on social media rather than exchanging business cards. The challenge with this idea is many people are simply not active on social media, so connecting with them will not help you build a relationship with them.

I am also seeing people use fancy business card apps to download people’s information into their phone. This is a cool idea; however, not everyone uses these types of apps. Even if you do use these apps, you still need to have business cards for them to take a picture of and then download.

I think that it is important to remember that some people still want your business card and you have to respect that. Be sure to carry some cards with you at all times, to make sure you are not missing out on potential business opportunities.

Watch my YouTube Channel  for more on this and other Business Networking Tips

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events.

Ask Open-Ended Questions

Kevin Willett says to engage someone by not letting them use a yes or no answer.

Many people don’t like to network because they’re just not comfortable with small talk. We’ve all had those painful conversations where we exchange one-word answers. When I’m talking with someone, I always try to find at least one question that will make the person smile and open up to me.

Let me give you an example. I was talking with a CPA at a networking event and, my friends, it was painful. I asked him three questions and he answered each with only one or two words. So finally, I asked him if he ever uncovered anyone stealing. Oh my God, his eyes almost jumped out his head and he went into this rather long and involved story about how he figured out a bookkeeper had been stealing money for years from her employer. I’ve been friends with him ever since, because I invested the time to connect with him. I could have just walked away, saying to myself, this guy has no personality. But I would have missed an opportunity to make a great friendship.

So when you meet people, ask yourself one question: What would be important to this person? Then ask them about that. If you’re not sure what to ask, simply ask what they feel is their biggest accomplishment. You’ll learn a lot about someone from the answer.

Watch my YouTube Channel  for more on this and other Business Networking Tips

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events.