Be Approachable and Smile

Kevin Willett says that inviting newcomers into your conversations can lead to great things.

Have you ever walked into a networking event and nobody in the room would make eye contact with you? That has to be one of the most awkward feelings in the world. People want to feel welcomed when they arrive. So smile at them and say hello and welcome them into your conversation. I’ve made some great contacts just by being approachable and being the first person to talk to somebody new at a networking event. I have a friend who always talks about how I stopped in the middle of a story at an event and waved him over to listen and meet my friends because I knew he was new. We became friends that night because I showed him some love.

Watch my YouTube Channel for more on this Business Networking Tip

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events.

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The Importance of Taking the Time to Nurture Our Business Relationships

Kevin Willett talks about the importance of not letting connections fall by the wayside.

Yesterday I was having coffee with a friend and she asked me for a referral for a service she needed. I smiled and said yes I have the perfect person for you, let me check with her to make sure it’s a match and I will introduce you by email.

When I called this person to offer her the referral, I realized I hadn’t spoken to her in three years. She hadn’t kept in touch. Now luckily for her I like her and know she does great work, so I had no trouble referring her, but it made me think about how often we take our networking connections for granted. Most of us have said something like ‘he knows me; he will call me if he needs me’. Really are you sure? In most cases this simply isn’t true. If you don’t take the time to nurture the relationship then sadly they are probably sending their referrals to someone else, someone who spent the time getting to know them better, someone who kept in touch.

Today I want you to take the time to follow up with the people that you met at the last networking event you attended. Connect with them on social media and if it makes sense, schedule a call or coffee meeting. You may be surprised by the impact it has on your networking activities and your referral rate.

Watch my YouTube Channel for more on this Business Networking Tip

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events.

The Check is NOT in the Mail

Kevin Willett explains that when is comes to money and business, honesty really is the best policy.

Have you ever told someone that their check was in the mail when it wasn’t? My question to you is why did you lie about it? Why didn’t you simply tell them the truth that you were waiting on some checks to come in, and as soon as they did you would email them and let them know that you have sent them their payment?  When you lie about simple things like this, it makes it really hard to trust you and refer you to others. Sometimes it is not just the lie. What if the company you hadn’t paid yet was relying on that money to meet their own bills, or to hit a budget goal? Being able to know that it wasn’t actually on the way may have helped them make other plans. Please remember this tip next time you are tempted to lie to your business partners. Honesty really is the best policy in business.

Watch my YouTube Channel for more on this Business Networking Tip

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events.

My Clients Don’t Attend Networking Events

Kevin Willett explains the importance of having referral partners.

Often when I ask people to attend networking events they respond by saying “I don’t attend networking events because my clients are not in the room.”

I have to admit, that always makes me smile. I will then ask them “but are your referral partners in the room?” This will often cause people to pause and ask me what I mean.

Let me give you an example. My friend sells voice and data lines. If she attends an event with a commercial realtor, banker and insurance person she has three opportunities to build relationships with people who could be a constant referral source for her. Those three people may not need her services at this time, but they may have several clients among them who do need the service.

So next time you are tempted to skip a networking event because your clients are not in the room, ask yourself if your referral partners will be attending, because honestly that is where the gold is. If you can build relationships with people who are constantly passing you referrals, it is a much better way to network.

Watch my YouTube Channel for more on this Business Networking Tip

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events.

 

Sometimes It Takes More Than a Phone Call

Kevin Willett explains that sometimes face to face is needed when doing business.

I was speaking to a friend this morning and he told me because he has been so busy lately, that instead of meeting with potential clients in person, he has only been to offering to talk with them by phone. When I asked him how that strategy was going, he told me ‘honestly, not that great’.

I have to admit I chuckled because I remember having this same idea a while ago. I was going through a rapid growth phase in my business and was having trouble finding the time to meet with potential clients in person, so I decided that I would video chat or talk by phone with them. At the time, I was surprised that my results were poor.

Now I realize that there are lots of networking opportunities available. I also realize people chose to join my group because when they sit down with me they see my passion for networking and believe that I can help them. It is much harder for you to build that trust in a phone call with someone that you have never met.

I have people say to me “but Kevin, it gets frustrating when I take the time to meet someone and they decide not to become a client. I feel like I wasted my time.” I don’t believe that any meeting is ever a waste of time. Each time I speak with a potential client it is an opportunity to improve on my speaking skills and I have found that although they may not join the group, they often refer me to potential clients.

Please give some thought to this next time you are tempted to ask someone to speak by phone rather than meet in person.

Watch my YouTube Channel for more on this Business Networking Tip

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events.

Do You Collect Connections Like Baseball Cards?

Kevin Willett talks about the quantity of your connections not being as important as what you can do for them.

Last week I had a person connect with me on social media. When I sent him a message thanking him for connecting with me and asking him if I could help him, his response was “No, thanks. I am just growing my network.” Ok, where do I start with how wrong this is? How does connecting with me and then choosing to not engage with me help either of us? It’s simple, it doesn’t help. I don’t know anything about him or what he does for a living, so I have no way of knowing how to help him. Obviously, he had no intention of getting to know me or what I do either.

It reminds of when I was a little kid I loved collecting sports cards. Each year I would try to collect every card from the set and my goal was to having the biggest collection in the neighborhood, which I did by the way. I didn’t care who was on the card, if it was part of the collection, I had to have it.

Sadly many people treat their business connections like trading cards. It simply doesn’t work that way.  Connections are not part of a set that you need to collect. You need to take the time to build a relationship with them so they don’t become just a trading card in a shoe box under your bed.

Watch my YouTube Channel for more on this Business Networking Tip

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events.

Stop Taking Things Personally

Kevin Willett discusses looking at the bigger picture before taking rejections personally.

This morning I had someone leave my Meetup group and for some reason every time that happens I get upset about it. When I looked at her profile, I saw that she had been a member of the group for two years and has never come to an event. She doesn’t live close enough to the locations of the current events to ever attend one, but yet it still upset me.

I see this happen all the time. We meet someone at a networking event and we get upset when we try to follow up with them and they don’t respond. I hear people say “well, I guess they didn’t like me”. You know what, maybe you are right and they didn’t like you, but it may be a situation that they are busy or simply don’t have a need for your goods or services. That’s not to say that they shouldn’t have responded to you, doing so would be polite and professional. Unfortunately not all people are courteous, but also, not all people who don’t respond, don’t like you. Please stop taking things so personally.

Watch my YouTube Channel for more on this Business Networking Tip

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events.

Yoda Was Correct

The great Yoda said there is do or do not but there is no try. Kevin says there is yes or no but there is no maybe.

Many business owners spend a lot of time preparing quotes for clients, only to never hear back from them. My friends, if someone takes the time to quote a job for you, please show them the respect of giving an answer, even if it’s no. I often have great ideas to grow my business. Sadly, many of them are outside my budget. It can be awkward to tell business owners that I can’t afford their services or products, but I tell them. Let’s think about this. What if someone who prepared a quote for you came across a really great potential client for you? Do you really think he or she would refer you if you never bothered to respond to the quote? Probably not, because he or she may believe you’ll show the same disrespect to the client. Remember, my friends, it all comes down to respect.

Watch today’s business networking tip on my YouTube Channel

Kevin Willett is the Author of One Connection How you can grow your business     (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events.

There’s no Fast Forward Button with Business Networking

Kevin Willett, CEO of New England B2B Networking Group, talks about the importance of not skipping getting to know, like and trust.

Business networking is all about making connections and getting people to know, like, and trust you. My friends, there’s no fast forward button with business networking. You can’t skip the know, like, and trust part.
Lately, people have been sending me emails asking for 30 minutes of my time to show me a sales video, because they know once I see it, I’ll definitely want to be part of their “great opportunity.” If you’ve never met me, how do you know I’ll be interested? Moreover, because you don’t know me, how do you know we’ll like each other and be able to work together? See what happens when you skip the relationship building part of business networking? It just doesn’t work. At least one guy was honest with me and said “Look, you have a ton of contacts. If even 10 percent of them joined your team under this multi-level marketing venture, I’d be rich.”
Don’t fast forward and assume that we’ll know, like, and trust each other. Network with people, learn what they do and what they like, and convince them they can trust you and your product. Show them how the opportunity would benefit them. I strongly recommend that you get to know people before you attempt to sell to them

Watch my video on this tip on my YouTube Channel

Kevin Willett is the Author of One Connection How you can grow your business (and change the world) one connection at a time. The business networking book is available on Amazon . Buy One Connection now
Kevin is also the CEO of the Friends of Kevin Networking Group and the New England B2B Networking Group  please connect with him on social media to hear about his upcoming business networking events