1st Rule of Networking

Kevin Willett says this rule is the most important

The first rule of Networking is to always return phone calls and emails. Plain and simple. I have said it before, we are all busy, but should never be too busy for business. I had a friend recently who needed a service urgently. They called their contact and never got a call back. The contact claimed they meant to call, and it fell through the cracks. Now that person is out a source of revenue & a referral source, thus hurting their business.

How long does it take to reply to a text? To an Email? 30 seconds maybe? Even if you are super busy, you have thirty seconds to respond to someone and tell them that. If you cannot help someone out yourself, maybe go the extra mile and suggest someone else they can call. The client will respect you for that and it boosts your reputation and brand because you are putting your client ahead of yourself. If you are afraid you will lose business by referring them to someone else, you’d be surprised. Clients value your honesty and will still make you their first choice because of that. Not calling them back will cost you a lot more.

Watch my YouTube Channel  for more on this and other Business Networking Tips

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events

Managing Disappointments

Kevin Willett says your point of view can make a big difference in the outcome of your day

We held a food drive this past Saturday the local food pantry and it did not go as well as I hoped. I found myself feeling disappointed until I thought about how I always tell people that every canned good or box of dry food does make a difference. This thought in turn made me think about how appreciative I was for the people that stopped by to say hello and drop off donations. I met some new people and we raised awareness of the pantry. Overall, I guess it was a great day.

Why is it so easy to see things as disappointments? Many of my friends tend to focus on their missed opportunities rather than their successes.  Now there is nothing wrong with being competitive, I consider it a requirement to be a successful entrepreneur. However, you also must take the time to enjoy your victories and congratulate yourself. Try seeing the small things as wins, instead of not being good enough. In the end, you’ll find you had a good day too.

Watch my YouTube Channel  for more on this and other Business Networking Tips

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events

Let’s Talk About Your Profile Picture

Kevin Willett says a picture is worth a thousand words and one of the most important of those words is likability

Last week I was viewing some social media profiles and I came across perhaps the angriest looking profile picture I have ever seen. Now this person would be perfect for my networking events, but I was hesitant to reach out to him because of his picture.

Now you might think that is silly, but as we all know, we tend to do business with people we know, like and trust. What does your profile picture say about you? Do you look likable? I know some people like to use a serious picture so that they come across as a professional, and I can respect that, but there is a fine line between serious and angry. Please be sure that you don’t cross that line because it may be costing you business. Your profile picture is sometimes the first thing that people see. Make sure your picture is updated, complimentary and comes across as you being a likable person.

Watch my YouTube Channel  for more on this and other Business Networking Tips

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events

The Proper Way to Say No

Kevin Willett says there is a right way and a wrong way to turn somebody down.

The simple answer to the question is to say no nicely.

Let me give you two examples. I reached out to a person to ask them if they were interested in attending business networking events and they responded NOPE!!!!!!!! Really, is that necessary? Did they really need to use that many exclamation points and all caps?

This morning I had a person respond by saying thank you for reaching out to me, but it’s not a match for my business at this time.

The answer is no in both scenarios, but the second person was polite and left the door open for us to do business in the future.

You want to be careful about being mean, negative or sarcastic when you respond to emails. You never know when you may need or want that person’s help in the future. I won’t ever invite or consider working with that first person again. It amazes me how people are connected and the impact a mean message can have on your business.

Watch my YouTube Channel  for more on this and other Business Networking Tips

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events

Go Eat Cake

Kevin Willett says balance is the best way to be successful

Last night was my nephew’s 5th birthday, so I went over his house and had a few slices of cake with him. Now It would have been easy to skip the party because it was a weeknight, I had a bad day, and I still had plenty of work to do.

But he is my favorite nephew and I wouldn’t want to let him down. I loved watching his eyes bug out of his head when he unwrapped his gifts. Nothing I could have done last night would have been more important as that to me. I find that when I spend time with him it recharges my battery and makes me a better entrepreneur.

The challenge is we listen to the “gurus” and they tell you about how they grew their business by working twenty-four hours a day and how they skipped family events. Now they are so successful, and you should do what they did. But if we don’t follow their lead why can’t we still be successful?

I think you must spend some time thinking about finding balance in your life. If you become financially successful, but you don’t have any family and friends to celebrate with, will it be worth it? Only you can decide the answer to that question my friend.

Watch my YouTube Channel  for more on this and other Business Networking Tips

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events

Back To School And Back To Work

Kevin Willett says vacations are nice, but you may need help getting back in the groove after

I saw a friend last week that I hadn’t seen in a while. When he saw me, he smiled and said; I have taken the whole summer off from networking for my business and I am struggling to get reestablished. I smiled back and said that this issue is super common and that I have seen it repeatedly. The key is to get back to work as soon as you can, because if you don’t, it will soon be Thanksgiving and then you will tell yourself that you might as well wait until the new year to start. But of course, then it will be cold and snowy so you might as well wait for spring and the next thing you know you have let a year go by.

If you watch my videos, you know that I am a big believer in balance. I am always talking about finding balance in your life, which is a lot harder than it seems. In my friends’ case he decided that he wanted to spend the summer making memories with his children.

Please reach out to me if you are struggling with restarting your business and your networking efforts after taking the Summer off so that I can help you get reestablished. I have some simple advice to help get you going again.

Watch my YouTube Channel  for more on this and other Business Networking Tips

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events

Who Are You?

Kevin Willett says that doing your due diligence goes a long way to avoiding awkward meetings

Just a reminder to check your calendar, before heading out the door, to see who it is that you are meeting. A few weeks ago, I forgot to do this, and it put me in an awkward position. I arrived at the meeting place and when I got out of my car the person was standing there and greeted me with a big hello and how happy they were to see me. I had no idea what their name was! I really didn’t want to say I am sorry I don’t remember your name, because that would be insulting. So, I sat through most of the meeting trying to remember and then he asked me if I could introduce him to someone. At that point in time I said sure, let me just make a note in my phone so that I won’t forget, which gave me a chance to check my calendar. I think it is important to avoid this situation by reviewing your calendar and viewing the persons social media accounts, so that you know their name and what they do for a living, before heading out the door. Please do not assume you will have time to do this when you arrive.  Now you might think how did you forget their name? Surprisingly, it is very easy for this to happen because I meet a lot of people online, and often schedule back to back meetings, so it’s easy to get confused. If you plan ahead and research the people you are meeting you can avoid this situation.

Watch my YouTube Channel  for more on this and other Business Networking Tips

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events

What Should I Talk About?

Kevin Willett says not to be intimidated by social media, post to make connections

One of the common reasons my friends do not post on social media is because they do not know what they should talk about.

For me I talk about three topics: How bad I eat, networking advice and my family. What I have found is that each one of these topics allows me to connect with a different group of my followers. When I talk about eating cookies and pizza, people will suggest new places to try or ask me if I want to meet up for pizza. When I talk about my family, my friends comment on how many nieces and nephews I have and how they are always my favorite on their birthdays. When I share networking tips, I am growing my influence with my business friends. As you can see each topic has some overlap but also helps me connect with a different segment of my followers.

I try to use my social media accounts to show my personality and to come across as a real person.

I personally try to stay away from anything that can be controversial. I just do not feel a need to upset potential clients. I am always reminding my friends that yes; they do have a right to their opinions and people have a right to be offended by your opinions and not do business with you. I think each person must make that decision for themselves.

Watch my YouTube Channel  for more on this and other Business Networking Tips

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events

Thank God You Are Not Me

Kevin Willett says what works for one, may not work for all.

I really love doing videos for my business. I have been able to grow my business through posting business networking tips via videos on YouTube and Facebook Live. I am always encouraging people I meet to do videos, but I have realized this may not be great advice.

I was having coffee with a friend and I was pushing her to do videos to promote herself. She smiled and said the thought of doing videos made her physically sick. Its ok if you feel that way and think that videos are absolutely not for you. There are lots of ways to grow your business. You simply must find the ones that work for you.

Let me give you an example, I was listening to a podcast and the person was talking about how she grew her business by walking around the grocery store, with her babies in the carriage, striking up conversations with people. That approached worked for her. I am thinking if I tried that I might end up meeting store security. What works for some does not work for all.

The key is to be authentic and do what works for you. I see a lot of people listening to podcasts and trying to copy the style of the host of the show. Please don’t try to copy other people. Find your own voice and style. You might me amazed by the results you see.

Watch my YouTube Channel  for more on this and other Business Networking Tips

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events

I Forgot

Kevin Willett says forgetfulness is not an excuse for not following through

Lately my concentration has been off. I find that I am forgetting to do things and that really bothers me. I received an email from a person asking about my networking events. We spoke by phone and agreed that the events were not a match for them. Two days later I emailed them asking if they were still interested. Luckily, they just laughed and reminded me that we had already spoken, but I still looked bad for forgetting. I know this happens to the best of us from time to time, especially when we are overextended, and that it will get better. However, I do know of people who use their forgetfulness as an excuse.

When you forget to do things please do not tell me that it is because you are busy. Do you know anyone who is not busy? If something is important to you then you will find the time to do it. I recognize that we all make mistakes, but when you consistently forget to do things you are hurting your brand and reputation. People will realize that you are unreliable and may decide not to do business with you. Please follow through on your promises you will be amazed by the impact it has on your business.

Watch my YouTube Channel  for more on this and other Business Networking Tips

Kevin Willett is the Author of One Connection How you can grow your business  (and change the world) one connection at a time. The business networking book is available on Amazon. Purchase One Connection on Amazon

Kevin is also the CEO of the Friends of Kevin Networking Group  and the New England B2B Networking Group. Please connect with him on social media to hear about his upcoming business networking events